Swim meets live on heat sheets. A 400-swimmer invitational runs 150+ heats over 8 hours, and every swimmer's family wants to know when to come back from the parking lot.
Entry management
Coaches enter swimmers by event and seed time. The platform bins them into heats by time, assigns lanes, and publishes a heat sheet parents can read on their phone.
Relay orders
Relays need lineups locked before the heat. Coaches drag and drop the four swimmers, scoratch prevents double-entry, the lineup publishes.
Results and SMS
Results fire to parents via SMS within 60 seconds of the heat finishing. The finish wall feeds the board, the board feeds the phone.
Run your club or travel season on the Sports Tier
SignUpGo's Sports Tier ($59/mo) is built for club, travel, and AAU programs who run real tournaments every weekend. You get unlimited tournaments, 5 user seats, 1,000 messaging credits, full pool play & bracket automation, captain score entry, team & player registration, entry fees, and merch — without paying per-event software fees.
- Unlimited brackets across multiple courts, fields, or diamonds
- SMS alerts the second a pool finishes or a court reassigns
- Collect entry fees, team deposits, and merch at checkout
- Custom branding so parents see your club, not our logo
Ready to run a cleaner weekend? Start with the Sports Tier, compare plans, or try the tournament builder in under two minutes.